IERE MEDIA
MOVE PEOPLE. MOVE BRANDS. — Advertising opportunities built around the moments people move, explore and connect across Trinidad & Tobago.
Premium visibility for brands moving with the Caribbean
IERE MEDIA brings your brand into the IERE RIDE experience at the moments people move, explore and connect. Campaigns are shaped around mobility, tourism and everyday movement across Trinidad and Tobago.
Six ad placements, one clear view of Trinidad and Tobago
Every IERE MEDIA placement reaches a mobile-first audience already inside the IERE RIDE experience. Here is what is available, and what it is for.
Splash Screen
The first thing riders see at app open. Full-screen brand presence before a single trip is booked.
In-App Banner
A steady, above-the-fold banner that keeps your brand visible across booking and ride status screens.
Ride Receipt Ad
A targeted slot on digital receipts. Your message arrives after a trip, when the rider is already engaged.
Classifieds Feature
A dedicated listing in the in-app classifieds feed. Built for offers, promotions, and local announcements with clear response tracking.
In-Vehicle Card
A branded card placed in participating vehicles. Physical presence on every ride your campaign travels on.
Artist Spotlight
A featured placement tied to IERE HOUSE that pairs your brand with Caribbean music, art, and culture.
Advertisers that belong on every ride
IERE MEDIA connects businesses across Trinidad and Tobago to riders who spend their days in transit, not in traffic.
Hospitality & Tourism
Hotels, resorts, and tour operators reach guests exploring Trinidad and Tobago from their first ride.
Food & Beverage
Restaurants, bars, and local brands stay first in mind while appetites and plans travel.
Retail & Commerce
Shops and malls catch riders headed across town, when attention is already on the move.
Entertainment & Events
Concerts, festivals, and venues build buzz in the moments before the crowd arrives.
Real Estate & Services
Estates, agencies, and professional firms place themselves in front of decision makers on the go.
Automotive & Mobility
Dealerships, insurers, and maintenance brands reach drivers who understand the road's value.
Which campaign fits your brand?
Three clear tiers, each built for a specific goal. Start lean, scale later, and only pay for what reaches the riders you want.
Spotlight launch
TT$1,500
A focused burst of visibility to announce your brand to early IERE riders.
2-week in-app placement
Audience reach report
Single creative format
Email support
Sustained presence
TT$4,000
Ongoing visibility that keeps your brand in front of riders across the month.
30-day rotating placements
Classifieds + in-app display
Mid-campaign performance check
Priority email support
VIP partnership
Custom
A tailored program for brands that want a lasting connection with our community.
Custom multi-format placements
Artist spotlight inclusion
Monthly audience insights
Named partner placement
Take your brand further with VIP campaigns
IERE MEDIA turns rides into brand moments. VIP campaigns place your message in front of riders across Trinidad and Tobago, with clarity on placement and reporting.
90%
Driver earnings
Drivers keep 90% of each fare, so your ad rides with a motivated network.
100%
Transparent pricing
Fare estimates and campaign costs are clear before you commit.
EARLY
One-of-a-kind reach
Be among the first brands seen in a premium Caribbean mobility platform.
24/7
Mobile presence
Your brand stays visible on every trip, day or night, across the region.
How IERE MEDIA campaigns run
A clear process, safe placements, and honest answers before you commit.
What does the campaign setup process look like?
You share your goals and creative. We confirm placement options, timing, and pricing in TT$. Then we schedule your launch, review your assets, and go live. You get a clear timeline up front and regular updates after.
How do you keep campaigns safe for my brand?
We review every placement and screen all content before it runs. Your ads appear in curated in-app spaces and alongside vetted partners, never next to anything that could reflect poorly. Our team monitors activity for the life of your campaign.
Who sees my ads across the IERE network?
Your ads reach a mobile-first Caribbean audience across Trinidad and Tobago, from Port of Spain to Tobago. We share audience demographics upfront so you know exactly who you are talking to before you spend a dollar.
What do I need to provide to get started?
Your logo, ad copy or creative, and a sense of your campaign goals. We handle placement, scheduling, and delivery. If you need creative support, our team at IERE MEDIA can help shape your message for the platform.
How quickly can my campaign be live?
Most campaigns launch within days of approval. Timelines depend on your placement choices and whether creative is ready. We share a schedule before we start so you always know what to expect and when.
Is there a minimum spend for advertising?
We keep entry accessible for local businesses. Our team will walk you through package options and transparent pricing in TT$. You will know exactly what each placement costs before you commit to anything.
Still have questions?
Talk to our team about your campaign goals, process, and what fits your brand.
The most watched ads aren't ads at all
We give one artist the full IERE House stage each cycle. No banner noise, just a story riders actually stop for.
A dedicated feature
One full spotlight per cycle. Your work leads, not competes.
Riders who linger
Captive mobile attention. Riders engage before and after trips.
Local authenticity
Trinidadian audiences trust voices and art they recognize.
First in the house
Meet Zan, our opening artist. The stage is set.
Claim your founding advertiser package before launch
Early brands can secure launch-stage visibility across the growing IERE ecosystem and establish an early presence alongside a Caribbean-built mobility brand.
Start your campaign conversation
Tell us about your campaign and we will send placement options and early advertiser rates within one business day.